The movers and shakers of Mobile World Congress 2014

By 25th February 2014Company Blog

It is day two of the biggest event in the mobile industry. Feet are already starting to get a little sore, dark circles are beginning to appear under eyes and heads are getting just that little bit fuzzier from all the networking parties.



The first few days of Mobile World Congress 2014 has certainly started off at the usual break neck speed. The show has already seen a whirlwind of news and high profile keynotes but it is the flurry of new devices announced that has been dominating the column inches with the latest and greatest innovations in mobile on display and vying for attention.



The Sony Xperia Z2 Android smartphone arrived on Monday supporting ultra-high-definition video recording and noise-cancelling technology as well as being dust and waterproof. Samsung followed suit by unveiling its latest flagship smartphone, the Galaxy S5, gaining great feedback for its built-in fingerprint scanner, heart-rate detector and its ultra-fast autofocus camera. HTC also unveiled a new smartphone, the Desire 816, marketed as the device makers ‘flagship mid-range’ phone boasting a large 5.5-inch 720p display, BoomSound frontal stereo speakers and a 13-megapixel camera. ZTE didn’t want to miss out on the action either with the release of the Grand Memo II LTE. The ultra-slim handset allows users to view high quality images, HD videos and movies with a 178-degree viewing angle.



Today Blackberry got in on the act, rolling back the years with the launch of new low-cost smartphone BlackBerry Z3 and BlackBerry Q20 which are to focus on traditional features of BlackBerry devices like the tactile keyboard and trackpad. With some commentators hailing the latest Blackberry devices as the start of the company’s ‘fight back’, Nokia has chosen to launch its first Android phones just months after being sold to Microsoft. The family of Android smartphones, called Nokia X, Nokia X+ and Nokia XL, will run Android but will also have Microsoft services like OneDrive and Skype.



In other news, founder and CEO of Facebook Mark Zuckerberg made his first appearance at Mobile World Congress providing insight into the WhatsApp acquisition and Facebook’s vision of connecting everyone on the planet. He was almost upstaged by his latest purchase, as WhatsApp shocked everyone it seems by announcing it will soon launch a voice service in addition to its messaging application. The voice service, set to launch in the second quarter of the year, will be available on iPhones and Android devices first before being rolled out to Windows and Nokia handsets at a later date.



So as day two rolls slowly into day three (via a few diversions to the local drinking establishments) and with new announcements coming thick and fast, there is no doubt more exciting news will be created at the world’s pre-eminent mobile event.

Ryan Waters

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