Liberty Communications, the integrated technology PR and digital communications agency, today announced the appointment of Scott Beaver to oversee the expansion of its global footprint to San Francisco.
Mr Beaver will be joining Liberty as vice president and general manager, and will be responsible for leading the growth of Liberty US, existing client and new business development, and managing the new San Francisco office.
Mr. Beaver’s background includes leading strategic public relations programs for a range of global technology companies. Previously he was a member of the senior leadership team at Bateman Group, where he oversaw new business initiatives and managed communications for early- to late-stage technology companies including Braintree (acquired by eBay), WeChat (owned by Tencent), Xamarin, and Zenprise (acquired by Citrix). Prior to that, he spent five years at Sard Verbinnen & Co. where he managed crisis, financial and investor communications for companies including Alibaba Group, Elevation Partners, Facebook and SurveyMonkey.
As part of the expansion, Liberty is opening their new US office in San Francisco’s SOMA neighbourhood. Liberty will continue to add to its west coast headcount and is currently recruiting at all levels. Using the San Francisco office as a hub, Liberty plans to replicate the success of its European business, which is headquartered in London, UK.
“We are very excited to welcome Scott on board as we expand and develop our brand in the US and support our clients, including our flagship customer, Nutanix,” said Dee Gibbs, CEO, global, Liberty Communications. “Scott brings a wealth of experience, enthusiasm and strategic thinking which will be of great benefit to our client base in the US market.”