Liberty Communications, the integrated digital marketing communications agency, today announced that it has been selected by the leading internet portal for the electrical industry, Voltimum, to support with strategic messaging and content creation for its new bi-monthly newsletter.
Voltimum is a global digital media company and sales enabler for the electrical industry; operating internet portals (b2b) for electrical components in 14 markets in Europe, Latin America and Australia. With over 360,000 users, Voltimum is one of the major communication channels in the electrical industry and provides news, information and advice for its members via its website, monthly magazine, social media and Voltimum TV. Voltimum has enlisted Liberty Communications’ support to comprehensively reach and communicate with potential and current advertisers and partners; a group which currently includes leading global manufacturers, ABB, Schneider, Legrand, Nexans, Philips, OSRAM and Prysmian.
Voltimum CEO, Wolfgang Schickbauer, explained, “At Voltimum we’re constantly looking to understand the needs of our advertisers and partners as well as improve our services for our users. Working with Liberty to develop a channel for regular communication to our partners, as well as develop messaging that aligns with our business goals, allows us to do just that.”
Dee Gibbs, Founder and Global CEO at Liberty said: “We’re delighted to be working in partnership with Voltimum and are keen to use our skills and experience to support their business goals. The way Voltimum works with its partners and users, investing time and effort to communicate and create trusted relationships for the long term, is very similar to the way our agency works with clients. We are looking forward to supporting them further.”
Liberty Communications was appointed after a competitive pitch process, which took place last month.