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Our creative industries here in the UK are some of the strongest in the world. And now the data shows how much we are helping fuel Britain’s economy growing at twice the rate of the overall economy. The sector now makes up more than five per cent of the UK economy’s GVA with much of the increase being driven by a boom in computer and digital services.

As a player within both the booming creative and technology spheres, we are proud of how much our talented creative workforce is contributing to the economy, and whilst the UK Government is doing its bit to fuel future growth (such as the pledge to invest £500m into technologies including artificial intelligence (AI), 5G and full fibre broadband), as an industry we need to continue to challenge ourselves and innovate.

We also need to make sure we protect, support and nurture our precious creative industries as we approach Brexit.

At Liberty we are committed to supporting future creative talent through our Liberty Academy programme and on June 11th 2018 will be hosting the first of a series of free creative workshops focused on helping businesses understand a little more about how creativity in PR can help grow their business.

The workshops are open to anyone interested in hearing more – from strategic recommendations through to practical tips and more. We’ll be here at 30 Stamford Street (part of London’s buzzing South Bank) from 10am-1pm. Drop me a line if you’d like to join us: edavidson@libertycomms.com – we’d love to see you there!

Elena Davidson

Elena is the CEO of Liberty Communications

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