London, UK – 1st May 2012 – Liberty Communications Ltd, the global technology marketing and PR agency announced today that it has unveiled the roadmap for the next chapter of the agency’s growth and defined four dedicated business divisions including Telecoms & Media, Enterprise, Clean Tech and Consumer Tech. These specialist divisions will work as businesses within a business and carry their own P&L and headcount.
Since Liberty’s inception in 1998, the agency has been best known for its expertise in telecoms & media however new business acquisition has broadened out the agency’s knowledge in a number of associated sectors. Today the four business units reflect Liberty’s capabilities across a wider technology landscape. Liberty offers its products and services across Media (public relations and analyst relations and investor relations), Experiential (events and showcases) and digital and social.
Liberty also boasts a digital marketing offering which serves to integrate client communications for more rounded campaigns and a corporate practise. Liberty Consulting provides industry relations which is designed to offer business development support to clients seeking a footprint in the European marketplace. Through its exclusive partnership with Decisive Media, the agency also has access to vaults of multi-media assets such as videos, vodcasts, virtual exhibitions and digital community portals.
Liberty’s business units will be headed by Associate Director level technology communication experts who will be targeted with a business development portfolio. Client services will continue to feature heavily right across all of the business units and services capabilities building on Liberty’s ethos of offering value added services with exceptional resources and the highest levels of customer satisfaction.
Liberty’s MD Dee Gibbs said; “It’s an incredibly exciting time for everyone associated with Liberty. We’re hiring, we’re winning important new clients and we’re planning for growth”.
About Liberty Comms Ltd For over twelve years Liberty has been driving exciting and creative communications for a client base which spans Telecoms and Media, Enterprise Software, Consumer Technology and Cleantech. Companies work with us because in a complex and dynamic world, we understand their businesses and know what it takes to make them successful across the full marketing mix. www.libertycomms.co.uk